Festival Guests
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Title:General Manager, Greater China at BBC Worldwide
Name:Kelvin Yau


KelvinYau pursues a challenging career in China’s fast-growing digital, TV and filmsindustry, where opportunities are offered for unique, entrepreneurialexperiences, career advancements and continuous skills development.

Hecreates and executes bespoke, profitable business ideas and projects,generating new values for both clients and own company.

Heestablishes new client contacts and building strong relationships with Chineseregulatory, corporate clients and MNCs in the Greater China region.

Kelvinforecasts, prepares and reports to HQ for new China changes, minimisingpotential risks and proposing new solutions overcoming future challenges.

Throughimproving and upgrading existing corporate and business team structures, hebrings in greater sales efficiency and is more engaged China staff team thatresult in better work culture and higher profit margin.